What People Are Saying:


"I cannot say enough about the incredible quality of partnership that mWEBB Communications brings to their clients. During the course of my tenure as their client, mWEBB's professionalism and sharp strategic planning helped natural foods brand Califia Farms become a thought leader in the industry, earning high-profile coverage in outlets such as The New York Times, USA Today, and Food Navigator. From drafting complex messaging to arranging executive interviews, the mWEBB PR Team is best-in-class."

- Kaitlin Barton, Senior Marketing Director, Califia Farms

“mWEBB hit the ground running for Reviver – ramping up to hit key dates in a matter of weeks and working a the fast pace demanded by a start up. The team always gives 110% and the coverage we’ve received has made a huge impact on building awareness within our key markets.

- Allan Cooper, Chief Strategy Officer, Reviver

"mWEBB’s  placement of eLEND Solutions in the media has allowed us to articulate our message to our core audience and has enabled us to gain traction from companies who hadn’t previously understood the full breadth of our product offering. The power of great PR should never be underestimated!"

 —Pete MacInnis, CEO, eLEND Solutions


“Melanie Webber, Crystal Hartwell, and the rest of the crew at mWEBB Communications, you are the very best, full stop, head-and-shoulders-above-the-rest media relations team around. I thank you for all your tireless efforts to bring this guidebook to life, but I thank you more for the incredibly graceful way you followed me down the rabbit hole when I said we were going to write the definitive guidebook on mobile apps and we were going to get it done in less than 30 days. You guys rock!”  

 - Mike Martinez
 Author, The Pocket Revolution: The Complete Guide to a Killer Mobile App
 CMO, DMEautomotive

 “As a journalist, I've worked with Melanie for more than eight years and she is one of the most competent, professional and toughest communications people I have ever dealt with. There's few people better at their craft than Melanie.   


—Cliff Banks, Editor and Publisher, The Banks Report

   “mWEBB Communications has been critical to the successful launch of SureSale, from initial pilot positioning to national roll-out – generating measurable media and customer interest that’s ensued actionable and revenue generating results.   

—Christopher Dolinar, CMO, Mota Motors

  “mWEBB demonstrated an uncanny ability to communicate with all our constituents. They designed corporate communications to our business partners in the automotive industry, communications to our investor base, and communications to the consumer market. In all aspects, the team at mWEBB Communications did an incredible job, cutting through the clutter and designing and executing strategies that made an impact on the business. They have great business acumen, understand how to deal with a multitude of complex situations, and are an absolute pleasure to work with. I would recommend mWEBB Communications HIGHLY. They are wonderful and talented´╗┐.”  


—Jeffrey Schwartz, President and CEO, SureSale


  “There is no better agency out there for intelligent, strategic and creative communications delivered cost-effectively and with results. mWEBB Communications delivered everything promised and much much more. Innovative, responsive, timely, and smart, mWEBB Communications pays attention to the critical details that separate good from excellent — and, most importantly, is as dedicated to the success of our business as we are.   


—Michael Rosenberg,  Chief Operating Officer, Future Ads

   “Melanie and her team were the most effective and dedicated PR firm I have ever worked with (and I have worked with many). The results speak for themselves. She was completely involved on a daily basis and contributed immensely to the success of our sold-out event, not to mention bringing national attention to our start-up brand. Her understanding of our goals and her detailed plan to achieve them made her a perfect team member and went far beyond what I have ever seen from other PR companies. We couldn't have done it without her!   


—Douglas Minnick, Co-Founder, The Garagiste Festivals


In the News

Recent Client Media Wins Include:

Wine Enthusiast- Meet the Garagiste Winemakers of Paso Robles

#EatForThePlanet with Nil Zacharias, One Green Planet - Podcast: Building the Food and Beverage Company of the Future With Greg Steltenpohl of Califia Farms

Santa Monica Daily Press - To discover great wines, look in the “garage”

Refinery29 - 15 Pumpkin Spice Products That Are Actually Worth Buying

Shape Magazine - How to Make Cold Brew Coffee at Home

Saute Magazine - 5 Healthy Alternatives to Traditional Creamer That Will Amp Up Your Daily Routine

ExtraCrispy.com - We Tried 10 Grocery Store Iced Coffees and Here Is the Best One 

WardsAuto - Software Validates, Qualifies Test Drivers to Cut Sales Process Time

Refinery29 - We Tasted & Ranked 5 Popular Almond Milk Brands So You Don't Have To

Santa Barbara Independent - Garagiste Fest Goes Grenache

Dealer Marketing Magazine - Trade-In Leads: A Great Conversion Opportunity - If You Do It Right

Auto Remarketing - Digital license plates part of new wave in vehicle tech

DrivingSales News - NADA 2017 Vendor Insights - PERQ

CBT News - Can a license plate impact your bottom line?

Automotive News - Buy-sell business could boom this year

F&I and Showroom Magazine - Resistance Isn’t Always Futile

San Francisco Chronicle - Nut, dairy industries in a froth over ‘milk’ label

Automotive News: Front-loading F&I cuts transaction time

Whole Foods Magazine - Growing a Plant-based Food Nation

Beverage Industry Magazine - UP CLOSE WITH: Captivated by coffee: Califia Farms expands coffee line with dairy-free nitro brew

Celebuzz’s 8 Favorite Things of the Week – Sleep Dot, Califia Nitro Brew, Stance and More

New York Times - A Founder of Odwalla Tries to Recapture His Mojo

Automotive News TV: First Shift: Strikes cripple Hyundai production (3:50)

Forbes - 3 Tips For Being A Successful Beverage Entrepreneur

Paso Robles Daily News - Garagiste festival reports record-breaking success

PopSugar - 17 New Foodie Finds to Make Your September the Tastiest Yet: Califia Nitro Cold Brew Mocha

Pace Latin - [VIDEO] Will Cloaking Kill Native Advertising?

Paso Robles Daily News - Garagiste Festival gets ‘Urban Exposure’

Celebuzz - Celebuzz’s 7 Favorite Things of the Week – Califia Farms Aguas Frescas

Buzzfeed - Top Savory And Sweet Eats From NYC’s 2016 Summer Fancy Food Show: Califia Farms Cold Brew Coffee

Automotive News - Signs of a buy-sell slowdown

DealerExec Magazine - Do You Value Your Online Real Estate? You Should

Vinography - 2016 Garagiste Wine Festival: May 19, Oakland

DrivingSales News - [video] Erin Kerrigan Shares Insight On The Current Dealership Buy/Sell Market

San Francisco Chronicle - Garagiste Wine Festival features renegade wineries

Dealermarketing Magazine - 3+ Hour Transaction Times Are Still the Norm: Are Vendors Part of the Problem?

WardsAuto - Car Dealer Inventory Photos Should Click With Customers

ABC 23 KERO - Made in Kern County: Califia Farms

Auto Remarketing - 85% of dealers want customer in and out before 2-hour mark

LA Biz - .Car, .cars and .auto open up web real estate for auto-related businesses 

PopSugar - 10 Brand-New Foods That Will Make Breakfast Even Better in 2016

Forbes - 5 Ways To Master Your Commute In 2016

Beverage Industry Magazine (cover story) - Califia Farms ignites RTD coffee, almond milk and citrus categories

Canadian AutoWorld - eLEND’s CreditPlus brings F&I into the shopping process

Yahoo! Finance - Nearly 2 in 3 Americans Are Driving a Car Over 100,000 Miles

Santa Barbara Independent - Personal Pours at Garagiste Fest

The Guardian  - The foodie traveller … on Paso Robles' maverick winemakers, California

Food Navigator - Califia Farms’ new products, packaging help drive non-dairy category growth, CEO says

LA Weekly - Small-Batch "Garagistes" Are Punk-Rock Winemakers Who Don't Play by Napa's Rules

NBC - California Drought: Century-Old Fight Over Hetch Hetchy Simmers On 

Progressive Grocer - Making Premium a Destination: The Dairy Case

Auto Dealer Monthly - Revolution Begins at Home Pages

Automotive News - VW sees 'banner year' for certified-used sales

Food Navigator - What are the top 10 challenger brands in US food retail?

AutoRemarketing - Why Education is Critical to CPO Growth

Santa Barbara Independent - Garagiste Winemakers Unite in Solvang

Fox Sports - JC Whitney shares a century of auto part oddities

BevNet.com - Expo West Video: Why Millennials are Key to Califia Farms' Innovation Strategy

Forbes - The Wackiest JC Whitney Auto Accessories: From 'Gyroscopic Stabilizers' To 'Winky'

Vineyard and Winery Management - The Garagiste Wine Festival

Edmunds.com - Average Fuel Economy for New Cars Stands at 25.3 MPG

CBT News (video) - Pete MacInnis, Founder and CEO of eLEND Solutions sits down with CBT News to talk about how eLEND Solutions will Help Dealers - and Consumers

Auto Dealer Monthly - How to Prosper With Flat Fees 

Los Angeles Times - One of wine's best parties, the Paso Robles Garagiste Festival, coming in November

DrivingSales Innovation Guide (Q3 2014) - A Wake-Up Call on ID Fraud Leads to More Sales

Case Study: Toyota, Lexus and Scion Dealers Put “Brain” Behind Their Websites Resulting in Huge Increase in Website Traffic Conversion

Details Network - Army Veteran Surprised with Everything He Needs to Fix His Beloved Truck

Los Angeles Times - Rise of the California garagistes, from basements to barrels to fests

Today Show - A dozen ways to keep your car from being stolen

Auto Remarketing - Shifting Tides in Digital Marketing for Dealers & Automakers

Automotive News - How one Texas dealer harnesses scanners to thwart ID theft

Wine Business Monthly - The American Garagiste Movement

Yahoo! Voice - AutoMD Survey is a Cautionary Tale for Repair Shops

MSN Money - How to Save on Auto Repairs 

NBC News - Top Thing to Do While Driving? Car-aoke

Media Post - In-Car Karaoke Even More Popular Than Phoning

 Santa Maria Sun - The Garagiste Festival in Solvang is ripe with Santa Barbara County's cutting-edge wines

Los Angeles Times - Explore Santa Barbara County's smallest and best wines at the Garagiste Festival

Automotive News - Accessories sales boost profits

Media Post - Marketers Need Creative Digital Plans To Drive Under-35 Car Buyers

Chicago Tribune - Baby, do you name your car?

Today Show - Baby, Betsy & Bessie - DMEautomotive Report: One in Five People Name Their Car

ABC News - 5 Car Maintenance Moves Consumers Put Off

Automotive News - CarFinance Capital continues expansion

SubPrime Auto Finance News - CarFinance Capital Completes $304M Asset-Backed Securitization

Travel Paso - The Alluring Secrets of Paso: Now, Then and Always

Vino Weekly - Wineries see benefits of Garagiste Festival

Wake Up Central Coast (KCOY-TV) -The Third Annual Garagiste Festival 

Indulge SLO Magazine - Garagiste Movement Grows in Central Coast Soil

The Huffington Post - The Renegades Return: Central Coast Small-Lot Wineries to Pour at Third Annual Garagiste Festival

USA Today - Study: Five cheapest new cars for subprime buyers

The Atlantic - Auto-Repair Shops Tend to Overcharge Women, Except When They Don't

Yahoo! Autos - The 10 most refinanced cars that save owners money

Bloomberg Business Report (Syndicated Broadcast) - How much can you save repairing your own car

National Geographic Traveler Magazine - Best Tours in North America 2013

Aftermarket Business World - Mobile Marketing: Doing it right?

KABC-TV (broadcast) - Order auto parts online to save on repair costs

KSL-TV (broadcast) - Soldier surprised with car makeover upon return from Afghanistan

The Daily Dish, Los Angeles Times - The Garagiste Festival: Southern Exposure, a sold-out event 

The Daily Dish, Los Angeles Times - Garagiste Festival — the Southern Exposure version — on Feb. 16

New Times SLO - Small But Powerful

USA Today - All I want for Christmas is ... spark plugs

TheLip.TV/The Wine Down - Caliza Winery at the Garagiste Fest 

Goddess of Wine - Wining with The Garagistes

TheLip.TV/The Wine Down - 2012 Garagiste Festival Welcome

Catavino - The Garagiste Festival: Central Coast Tempranillo shows best, as a bachelor 

WardsAuto - A New Generation of Penny Pinchers

The SCV Beacon - Eve’s Wine 101: Paso Garagiste Festival ’12: Taste & Tell a Friend 

Wallet Pop - Get Your Car Ready for Winter: A 10-Point Checklist 

Los Angeles Times - Three wine events this weekend and beyond

The London Telegraph - California wine tour: In the home of the vin de garage 

Dealer Communications - Survey: Maintenance Plans Keep Consumers Servicing at Dealership After Expiration

Washington Post - Tips to used-car drivers who will ride it till the wheels fall off

The Wine Down Show (Broadcast) - The Artisinal Way of Wine and the Paso Robles Garagiste Festival on the Wine Down

Wall Street Journal - Ten Basic Tips for Safer Summer Towing

Casual Connect Magazine - New Survey: Who is the Online Casual Tournament Gamer?

Washington Post - Five Car Problems You Shouldn't Fix Yourself

ABC News - Paso Garagiste Festival Named one of the Top Nine Incredible Epicurean Vacations

Fox Business - How Much Money Should Your Car Repair Cost?

Wines and Vines - Garagiste Winemakers Gear Up for Fest

KCBS-TV (Broadcast) - Restoring Hetch Hetchy: An Advocate Makes The Case

Dealer Marketing Magazine - Like the Edsel, "As Is" Is No More

Games.com - Survey: Blame the 'Great Recession' for the free-to-play gaming boom

KABC-TV (Broadcast) - Website offers sub-prime car loans for buyers

TechCrunch - Carvoyant Tells You What The #@!!% Check Engine Light Means (And Where To Get It Fixed)

Automotive News - Study: Dealers must woo young service customers

Wall Street Journal - Diagnostic Tools to Unleash Your Inner Mechanic .

CBS Moneywatch - How to keep your old car running longer

MSN Autos - Are You Using the Right Mechanic? 

Banking My Way - CarFinance.com Offers Refinance Deal for Car Owners With Bad Credit

New York Times - Hetch Hetchy’s Past and Future

KABC-TV Los Angeles (Broadcast) - US News announces best family cars for 2012

Automotive News - Certification programs spread to older vehicles

CBS Moneywatch - Ford tops U.S. News' value rankings

KSBY - First time Paso Wine Festival benefits Cal Poly future Vintners

NY Daily News - U.S. News & World Report names its 2012 Best Cars for the Money award winners

Los Angeles Times - San Francisco's water ways

Christian Science Monitor - Ready for winter? Six tips to winterize your car.

New York Times - Water From Yosemite Is Still Cheap, for Now


KSBY (Broadcast) - First Paso Garagiste Debuts to Sellout Crowd

Star Tribune - Steals+Deals: Finding low-cost, reliable auto repair

KCOY (Broadcast) - Preview Paso Garagiste Festival

Wandering Wino - Paso Garagiste

Los Angeles Times - First-ever Garagiste Festival in Paso Robles

Travel Paso - Small, Undiscovered Wineries in Paso Robles

CBS Early Show (Broadcast) - Car Repair Rip-Offs (Investigative report with Susan Koeppen)